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Tap the 5 Senses for Happiness, Pleasure & Connection | Gretchen Rubin

Good Life Project

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The Importance of Attentional Blindness

Inattentional blindness is when we focus so intensely on one thing that we don't notice other things. Even things that you might think would be more striking or notable, we just don't see them. And it's very surprising to realize how strong this effect can be.

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