#308-The Power of POV: A Deep Dive into WTI's Unique Approach to Product Reviews
Wizards of Ecom
00:00
The Secret Sauce to Building a Successful Team
POV videos have to be real people giving a real perspective of the product, not fake. People can see through fake all day long. A real person sitting in their kitchen saying, hey, this is the coffee maker I've been using for the past, you know, month or so. And it's been great. Here's how I program it. Here's the kind of coffee I put in it. Have a look and then they say that's my point of view which is the POV part of why we call them POV videos.
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