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Introduction
Information is because that's all humans really do. We process information with our senses and then we store it and we use that information to create or destroy. I'd like to believe that the unconscious evolution aligned intent behind modern technology, mainly social media, is to give us the information that we wouldn't normally have access to. Information leads to awareness of opportunity. Awareness of opportunity leads to profitable ideas. Profitable ideas lead to positive behavior change. And so if you haven't already guessed by what we talk about in these videos is we're going to be talking about information products and how to create a good one for yourself.