Learning the Rules of a Game

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It's hard to take a step out of it into some other place where you could imagine, I could have written this about any. And there's also the this reminds me of that whole, young Ian concept of when you learn the rules of a game,. You also learn that games have rules that very meta cognition, meta learning thing that takes place. Some people experience failure while others experience success. There's kind of this exponential learning curve if you get everybody bought into working in a certain way.

In this episode we sit down with Jeremy Utley of the Stanford d.school to discuss his new book, Ideaflow, which is all about how to create a practice for producing and trading ideas in massive quantities – whether in an organization or as an individual entrepreneur or content-creator – along with a system for sorting the garbage from the gold. We discuss, among many other things, why it is important to focus on input more than output, how to stop obsessing over quality while generating quantity, and peanut butter pumps.