What's Going On With The Olympics? (ft. Erin Jackson interview)
Work with Erika Ayers Badan
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Do People Still Love the Olympics?
i really feel like the olympics used to be something that was sacred and that was transcended politics. There's a lot of political pieces which factor into the brands utilization of the olympic marks. But these, by and large, are athletes who are not making a lot of money. And i think the chance for any one of them to get rich, or to get big endorsements, is predicated on the viability and the vitality of the thing in the first place.
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