Our guest today has a curious connection to copywriting. Though he is not a copywriter or even a traditional entrepreneur by trade, he is one hell of a copywriter anyway.
His name is Dickie Bush and he describes himself as a macro investor. I’m not sure what that means but I think it has to do with hedge funds and numbers with lots of commas in them. Dickie caught my eye on Twitter because of an online writing program he has called “Ship30for30,” which gets people from all walks of life to write something every day, for 30 days.
It’s a paid program he had to learn how to write copy to sell it. He did, and he told me yesterday he’s getting 10% conversion on his sales page. That’s a skilled copywriter, no matter how you look at it.
Dickie is a keen student of, and I would say expert in, growth of all kinds. How people grow, how systems grow, how businesses grow. This of course is very closely related to what we do as copywriters, since a good copywriter will help a business grow tremendously.
There’s more, and covered a lot in our freewheeling conversation.
Dickie’s online program:
https://ship30for30.com
Download.
