5min chapter

Adspend with Ash Melwani and Rabah Rahil cover image

EP 23 - Difficulties of Scaling TikTok Ads, State of Facebook Ads, and MORE

Adspend with Ash Melwani and Rabah Rahil

CHAPTER

The Life Style Influencer, You Know?

Long term, long form content oflike, whether it's facebook or, you two, people have like written it off because, like, tick tok is a new thing. But the people who are fully engaged in those long formd contents are, like, whatever they're watching, they're going to like absorb. I see a lot of that, like macro trend, and this isn't media buying, but like a macro trend of brands that are good at creating events on a regular basis. New product is going to go fast and be limited, especially if it's one, one version. On you're missing sales if you're not selling out a product,. If you're selling

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