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Lessons in World-Building: How Emily Oberg Created Sporty & Rich

The Business of Fashion Podcast

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High-Low Aesthetics in Fashion

This chapter delves into the interplay between luxury and accessible fashion, discussing how brands can foster a sense of belonging through a mix of high-end and affordable items. It also examines a brand's rapid growth during the COVID pandemic, emphasizing the significance of authenticity and alignment with consumer desires in product expansion.

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