IT'S ALMOST TOO LATE with Special Guest Seth Godin
Remarkable Retail
The Carbon Footprint
This episode is going to come out on the day that the carbon albanac book comes out, in the united states at least. Can you just kind of paint a picture for what people are going to ind in the book itself? There's quite a lot of other things here you've been doing, and your team have been doing around how to amplify the ideas ind the books. Younorna: It's really unlikely that tic or somebody who wants to avoid this issue is going to buy this book. We don't expect those people will buy the book. But when we start handing them out like candy, which books are really good at, people will see and they will learn
Seth Godin joins us for the kick-off episode of Season 5 to discuss his new book and project: The Carbon Almanac: It's Not Too Late. For the few who may not know, Seth is an internet pioneer, best-selling author of 20 books, host of the Akimbo podcast and one of the world's most sought-out keynotes speakers. Most importantly Steve was also best man at Seth's wedding.
As individuals, citizens and members of the retail community we all have an opportunity and, one could say, an obligation, to address the climate crisis. In a wide ranging conversation we learn what the Carbon Almanac movement is all about, how it came to be and what Seth hopes its impact will be. We go beyond the myth of the "carbon footprint" to delve into the need for true systemic change and how that can be manifested. We also discuss the critical role for the retail industry in demonstrating sustainability leadership and talk about what brands like Patagonia are doing to make a difference.
As usual, we kick things off with a fast-paced look into the big retail news of the week, including the need for the industry to "buckle up Buttercup" in the face of growing headwinds, what to make of Kohl's being left at the alter and what Mark Triton's departure from Bed, Bath & Beyond means from the brand's future. Steve also predicts that some CEO's at digitally native vertical brands might want to update their resumes.
Steve's Relevant Forbes Articles
Is Kohl's New Strategy Merely A Slightly Better Version of Mediocre?
Here's Why Amazon Should Buy Kohl's--with One Big Caveat
About Seth
Seth Godin is an Author, Entrepreneur and Most of All, A teacher
Seth is an entrepreneur, best-selling author, and speaker. In addition to launching one of the most popular blogs in the world, he has written 20 best-selling books, including The Dip, Linchpin, Purple Cow, Tribes, and What To Do When It's Your Turn (And It's Always Your Turn). His book, This is Marketing, was an instant bestseller in countries around the world. The latest book is The Practice, and creatives everywhere have made it a bestseller.
Though renowned for his writing and speaking, Seth also founded two companies, Squidoo and Yoyodyne (acquired by Yahoo!).
By focusing on everything from effective marketing and leadership, to the spread of ideas and changing everything, Seth has been able to motivate and inspire countless people around the world.
In 2013, Seth was one of just three professionals inducted into the Direct Marketing Hall of Fame. In an astonishing turn of events, in May 2018, he was inducted into the Marketing Hall of Fame as well. He might be the only person in both.
About Us
Steve Dennis is an advisor, keynote speaker and author on strategic growth and business innovation. You can learn more about Steve on his website. The expanded and revised edition of his bestselling book Remarkable Retail: How To Win & Keep Customers in the Age of Disruption is now available at Amazon or just about anywhere else books are sold. Steve regularly shares his insights in his role as a Forbes senior contributor and on Twitter and LinkedIn. You can also check out his speaker "sizzle" reel here.
Michael LeBlanc is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career. Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast, The Voice of Retail, plus Global E-Commerce Tech Talks , The Food Professor with Dr. Sylvain Charlebois and now in its second season, Conversations with CommerceNext! You can learn more about Michael here or on LinkedIn.
Be sure and check out Michael's latest venture for fun and influencer riches - Last Request Barbecue, his YouTube BBQ cooking channel!
About Us
Steve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.
Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career.
Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.
Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.
Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.
Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
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