4min chapter

Motley Fool Money cover image

Rates Go Down, Market Goes Up

Motley Fool Money

CHAPTER

Nike's Strategic Challenges and Future Directions

This chapter explores Nike's recent strategic missteps, including a shift to a data-driven approach and direct-to-consumer sales, which have hindered brand innovation. The discussion also considers the potential return of a key marketing figure and the importance of storytelling in revitalizing the brand's performance.

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