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Soho House Founder: How I Built The World’s Most Exclusive Club: Nick Jones
The Diary Of A CEO with Steven Bartlett
The Best Marketing Is Word of Mouth
I was so really inspired by you saying that the customer is smart. You alluded to the fact that the best marketing is word of mouth. That really is at the heart of what you even do to day, is is a belief in the customers. I'm very lucky. Fo, we have fantastic members who are loyal and if anyone says that we've done ok, or i've done OK, it's for thanks to our members. And you now ar members of people who pushed me from doing so a house, you know, te original. Soa house on creek street where it worked. There were hairy moments,you know, when i thought it really wasn't going to work a
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