Rush Limbaugh: The Influential Political Commentator

Limbaugh was never in it for the journalism. He was ultimately trying to attract the largest audience I can and hold it for as long as I can so that I can charge advertisers, confiscatory advertising rates. By 1992, he was well established as an influential political commentator. And this presidential primary that happens in 1992 becomes like a really clear show of his influence in American politics because during the Republican presidential primaries, basically he expresses a preference for Pat Buchanan.