Understanding Traction and Distraction

Feel like your phone is ruining your life? Bestselling author Nir Eyal says you have far more power than you realize.

In this myth-busting episode, Eyal draws on extensive research into human behavior and habit formation to reveal simple, science-backed tactics to take control of your attention and resist distraction.

You’ll learn:

• Why you shouldn’t blame devices - you are in control of your focus
• How to master internal triggers like boredom instead of escaping them
• The root causes of distraction and how to manage them
• Why time management is really pain management
• How to reframe anxiety and discomfort into fuel for deep work
• The powerful 10-minute rule to create space when you feel an urge
• How to “surf the urge” and watch distracting sensations subside
• Why proclaiming yourself “indistractable” shapes your behavior
• How to use technology with intent rather than being driven by it

Eyal provides an empowering perspective to help you stop feeling like a powerless victim of your devices. This conversation equips you with tactics optimized by psychology to take agency over your attention. Tune in now to learn how to focus on traction instead of distraction and do more of what truly matters.

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Quotable moments:

“At the end of the day, behavior change is identity change." - Nir Eyal

"Because remember, this is a super important point. All human behavior is spurred by a desire to escape discomfort. Everything you do, everything you do is about the desire to escape discomfort, which therefore means that time management is pain management." - Nir Eyal

ABOUT THE BLUEPRINT PODCAST:

The BluePrint Podcast is for busy professionals and Household CEOs who care deeply about their families, career, and health. Host Dr. Erik Korem distills cutting edge-science, leadership, and life skills into simple tactics optimized for your busy lifestyle and goals.   Dr. Korem interviews scientists, coaches, elite athletes, entrepreneurs, entertainers, and exceptional people to discuss science and practical skills you can implement to become the most healthy, resilient, and impactful version of yourself.

On a mission to equip people to pursue audacious goals, thrive in uncertainty, and live a healthy and fulfilled life, Dr. Erik Korem is a High-Performance pioneer. He introduced sports science and athlete-tracking technologies to collegiate and professional (NFL) football over a decade ago. He has worked with the National Football League, Power-5 NCAA programs, gold-medal Olympians, Nike, and the United States Department of Defense.

Erik is an expert in sleep and stress resilience. He is the Founder and CEO of AIM7, a health and fitness app that unlocks the power of wearables by providing you with daily personalized recommendations to enhance your mind, body, and recovery.

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