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Crypto’s Next Chapter | Jeff Dorman

Empire

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Keeping a Sticky User?

In defyan, that's a good question. One thing that i don't think we've solved in crypto yet is keeping your user. It's really easy for a user to just flip out of one protocol into another. We've tried to solve it, first with yield farming. Then yield farming realized people dump the token so then we introduce these like v e mechanics, to try to lock up users and to keep them for longer. But what is the future like, building moats and capturing value and just like, keeping a sticky user look like?

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