Are You Meant to Start a Business?

If this thing isn't burning so bright inside you that you simply cannot take another breath without dumping everything else in your life and going after it, then you're not the right person to start a business. No one's passionate about car maintenance or B2B software sales CRMs at first but every year they get more passionate the better they get. The trajectory is the important thing, not the starting point. You can and should run a CIT for your startup idea today. It gives customers the opportunity to prove to us that they're worth our time.