The Airbnb logo, I think, is so playful and bright and air and sky. It kind of gives you that wanderlust, I would say. Even the website feels like that feeling when you get to a new location in Japan or wow, I'm in Paris. The design of the website had to communicate this Olympic sized trust to get people to feel comfortable with us.
Joe Gebbia joins Jason to discuss the early days of Airbnb, gaining traction, persevering through the “no’s,” and functional design. (2:09) They also discuss gaining customer trust and Airbnb’s incredible COVID turnaround. (21:17) Joe wraps the show by breaking down his new venture, Samara. (45:05)
(0:00) Jason kicks off the show
(2:09) Airbnb’s first sign of traction
(9:05) Vanta - Get $1000 off your SOC 2 at https://vanta.com/twist
(10:04) Persevering through the “no’s,” and functional design
(19:48) Squarespace - Use offer code TWIST to save 10% off your first purchase of a website or domain at https://Squarespace.com/TWIST
(21:17) Gaining customer trust
(30:46) Lemon.io - Get 15% off your first 4 weeks of developer time at https://Lemon.io/twist
(32:17) Airbnb’s incredible COVID turnaround
(45:05) Joe’s new startup Samara
Check out: https://www.samara.com/backyard
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