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The Best Ways to Use a Crisis
Build For Tomorrow
What's the Biggest Change in the Food Industry?
Co-founder of COVID is Sarah Michelle Geller, known for her role as Buffy the vampire in "Buffy: The Vampire Slayer" Co-founders started by making baking mixes. They spent a year or so planning for this major change of the business. It's not because you got to go back to like, why do you start a business to begin with? He just tossed it off. But afterwards, I was like, ma'am, that's really powerful. Like what you have is an articulation of something that you do that isn't tied to the product that you make.
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