The Economic Problem With Synthetic Voice Cloning

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Kenny Clarke: Grimes to me is art, not music. Open the creative process to all humans. He says he and co-host Jeff Yang were worried about what economists sometimes call the superstar effect. That's when a tiny handful of actors or artists become really popular; then other people get pennies. Clarke: The big theme that we've been wrestling with in this podcast series is what did these new AI tools mean for our jobs?

In Part 1 of this series, AI proved that it could use real research and real interviews to write an original script for an episode of Planet Money. Our next task was to teach the computer how to sound like us. How to read that script aloud like a Planet Money host.

On today's show, we explore the world of AI-generated voices, which have become so lifelike in recent years that they can credibly imitate specific people. To test the limits of the technology, we attempt to create our own synthetic voice by training a computer on recordings of former Planet Money host Robert Smith. Then we introduce synthetic Robert to his very human namesake.

There are a lot of ethical, and economic, questions raised by a technology that can duplicate anyone's voice. To help us make sense of it all, we seek the advice of an artist who has embraced AI voice clones: the musician Grimes.

This episode was produced by Emma Peaslee and Willa Rubin, with help from Sam Yellowhorse Kesler. It was edited by Keith Romer and fact-checked by Sierra Juarez. Engineering by James Willetts. Jess Jiang is our acting executive producer.

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