Google Search Volume Versus Amazon Search Volume

Amazon science.com is a website where Amazon posts things about how their algorithm works. The problem is you need to understand their language in those articles. I'm working for one of my, one of the brands I want to launch a new brand last next year. And I'm looking at Amazon search volume in some niches and on some keywords. You might find that on some keywords, the Google search volume is very high, which is, which means it's trendy. On Amazon, it's not that high or even almost inexistent.