
Is the Netflix Movie Model Broken?
The Town with Matthew Belloni
00:00
Isn't Nefli Trying to Market Theatrical Movies?
i think neflix has a brand problem when it comes to movies, in part because there's a perception that the movies are not as good as the theatrical ones. But i think it's because they don't create events around these movies. You look at the way that these theatrical movies are marketed, that's where the aware ness and the impact comes from. That's one of the big hold ups in their conversations with feeder changes, that netflik doesn't want, cant, won't commit to marketing the movies.
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