How to Create a Three Question Survey for Your Company

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"If there's one set of people who are not going to be afraid to share feedback, it's going to be customers," he says. "So what I would do is I would sit down and come up with actually a couple of target groups." The first would be my target company's customers; the second was their competitors because they're all after the same audience. And then third: Just trying to use the product or learn about the product myself.

Austin shares his 3 step process for researching private companies. Public companies share a lot of data, but so do private companies, if you know where to look!

Time Stamped Show Notes:

[0:28] - Why research is important

[1:39] - Find interviews with employees or the leadership team

[5:30] - Customer data is a gold mine

[8:41] - Become a customer or watch reviews to get perspective

[10:28] - Don't forget the simple steps

Have questions about how to research private companies? Text them to Austin at (201) 479-9511.

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