The Future of Royalty Enforcement

I think the enforcement will be very much a social phenomenon. There's nothing technological about smart contracts that allows them to conclusively, you know, enforce royalties. But people who care about artists and the artists themselves and artists audiences might choose to transact in the system that does respect royalty. We have some data to suggest that when people are happier in a system because royalties are being respected, the volumes of those systems actually go up. And they become more profitable.