NBC 772: Larry Yu: 7 Essential Keys to High-Quality Website Design!
Natural Born Coaches
00:00
The Seventh Key to Keeping Your Client Happy
Number seven is consistency. When you are disciplined about maintaining your brand across all the touch points, it creates a really strong sense of brand cohesion and just sets you apart. So pro designers do create a document called a branding guideline or branding kit which will help them remember like what fonts they use,. What button styles they use, what's the color palette they use in the hex codes - et cetera.
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