3min chapter

Winning the Challenger Sale cover image

#52 The 2022 Year-in-Review With Dr. Howard Dover, Director of the Center for Professional Sales and Sales Coaching at Naveen Jindal School

Winning the Challenger Sale

CHAPTER

Is the Job Continues to Get Harder?

Challenger has added 1300% more SDRs since 2015. The company is now 66% SDRs, one third salespeople. Do you think that's because the job continues to get harder? How many people can actually harness what you've talked about and execute on Challenger processes?

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