Is This Good for America?

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The $4.65 million per year deal would grow 2,500 X over the next 62 years. In 1962, they get a bid for the rights. The bidding is a sealed auction. They get a bid that comes in from a guy named Ed Sable who liked to make home movies of his son's high school football games. He wins the auction and Roselle goes to Vissnip and Ed pitches Pete on doing something completely revolutionary for the 1962 championship. And the movie he makes totally revolutionizes sports video content.

The NFL — it’s almost synonymous with America today. And its history is a fascinating lens to explore the nation’s development over the last 100 years, from WWII to TV and suburbs to the Internet and social media. What began as a quasi-illicit league in small midwestern towns is now the single largest media property in the world today by revenue. And whether you watch football or not, this is one incredible business story. Acquired is ready for some football — let’s kick this Season off right!

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