014: Why Your Company Brand Is Essential To Your Image
The Marketer's Mind with Todd Brown • Marketing Topics That Push the Boundaries
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Embracing Expenses as Investments for Long-Term Value
Exploring the concept of treating expenses as investments, the chapter highlights the value of making ROI-positive decisions like strategic hiring. A relatable anecdote about a board game purchase underscores the idea of investing in experiences that yield more than just financial returns.
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