2min chapter

eCommerce Evolution cover image

Episode 221 - Achieving 13x Growth Through Creative, Data Driven Marketing

eCommerce Evolution

CHAPTER

Working System, Working Complex System Must Evolve From a Simple Working System

Natura Labs' third principle is a principle called Gauss Law. It states that a working complex system must evolve from a simple working system. So our theory is, okay, well let's build a landing page to solve a specific problem for a specific product. And slowly over time, you start building a page that's more powerful by changing button colors or placements and things like that.

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