AI hype is well over.🥱
Using AI is no longer a competitive edg y'all. it’s as basic as having internet access.
(You wouldn't put that on your marketing materials, would ya?)
If your business is still treating AI as something special, or stuck trying to look innovative just by using it, this episode is for you.
Find out what actually matters now and the steps your company should ACTUALLY take next.
Don’t miss it.
AI Hype Is Over—Here’s What Your Business Should Do Next (Replay)
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Topics Covered in This Episode:
- Companies’ Outdated View of AI as a Differentiator
- AI as Baseline Technology, Like the Internet
- “AI vs. Internet” Test for Strategy Validity
- Superficial Use of “AI Powered” in Marketing
- Widespread, Unconscious AI Use by Employees and Customers
- Universal Expectation for Companies to Be AI Native
- Tech Sector Layoffs and Productivity Tied to AI Adoption
- Agile Startups Threatening Slow AI Adopters
- Integration of AI Seamlessly into Web Tools (Google, Bing)
- Major Providers Offering Free AI Tools
- AI’s Pervasiveness in Fortune 500 and Customer Expectations
- AI Improving and Compressing Business Communications
- Early AI Adopters’ Profit vs. Late Adopters’ Missed ROI
- Necessity to Treat AI as Infrastructure, Not Innovation
- Recommendations: Employee Training, Custom Use Cases, First-Party Data
- Warning Against Superficial AI Integration
- Urgent Need for Process Reengineering for True AI Advantage
Timestamps:
00:00 "Hot Take: AI Overhyped as Innovation"
06:22 "Test Exposes Weak AI Strategies"
07:41 AI: The Corporate Quick Fix
13:16 AI Layoffs Drive New Competitors
14:25 AI Strategy: A Competitive Imperative
20:57 Embrace AI or Fall Behind
22:55 AI's Growing Independence from Middlemen
28:23 "Train Everyone in AI Basics"
31:11 Capturing Institutional Knowledge
34:50 AI Strategy: Rethink, Don't Tweak
37:54 Effective AI Usage and Adoption
40:44 Feedback on AI Commentary
Keywords:
Generative AI, AI strategy, company AI advantage, digital transformation, business innovation, artificial intelligence, ChatGPT, large language models, AI implementation, AI-powered companies, AI enablement, AI versus Internet test, business processes, AI native, competitive advantage, AI adoption, AI disruption, Internet powered, AI expectations, enterprise AI, Microsoft Copilot
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