2min chapter

Disruptors cover image

Paul McKenna: Hypnotist & Behavioural Scientist on The Secrets Behind The Human Mind & Getting Rich

Disruptors

CHAPTER

How to Make People Rich

I am fascinated by human behavior psychology and as a practitioner of neuro linguistic programming I like to model people so that means I I map what's going on in their mind and their physiology. So if somebody is dysfunctional you know they scare themselves at the sound of a dog barking or the sort of going to the dentist you find out how they frighten themselves and you go in and you spoil it. But equally you can use modeling to to unpack and codify what somebody does if they're a model of excellence, he says. You can then learn to a similar degree in the fraction of the time you took them how to do it in an excellent way. book about it did you yes I

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