The Hook Is the First Tip and I Love That

Make it a real hook. Don't make it a, I mean, it's silly to open a cover letter by saying I am writing to apply for a job. So the idea is to get the hook, the person of the hook is to elicit questions on their end. Yes. It's to tease them to read some more. Cool. Do you have another practical tip that our listeners could kind of apply right away if they're applying for a job? Yes. The other thing you'd like to do in the letter itself is to highlight a couple of the things out of your resume that you think are most valuable.