How This Plant Based Ramen Brand Built A Community of Thousands Prior to Launching
Shopify Masters
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How Do You Create the Content for a Community That's Not Who You Are?
Catean hope and y mig tae isoi are two of Australia's fastest-growing social media channels. In the early days they tried to cater to an older female audience that was also interested in health and wellness. But over time, this felt really inauthentic to who we were as founders and n our experiences growing up. They have now reorated their content a but to make it more authentic.
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