Building Brand Within Haki Australia

The women's team is Haki Rouge, the men's team is Kukaburras. They have been really recognizable team brands in Australia. The opportunity now is to try and do that. So working with the commercial team within Haki Australia to basically have someone telling our telling the story, telling our story is what we want to do. And I'm not a social media. I don't really, you know, it's not for me, but I understand the power of it for leveraging brand and what the team needs to do.

Transcript

Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!

Get the app