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777: Negotiating: 4 Things You Must Know + Why Fighting For The Biggest Slice Doesn't Help

The Art of Charm

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Rethinking Negotiation: Win-Win Mindset

This chapter emphasizes the importance of adopting a win-win perspective in negotiations, challenging the misconception that negotiations are zero-sum games. It explores how media influences our understanding of negotiation, the impact of cognitive biases like anchoring, and encourages listeners to view negotiations as opportunities for mutual benefit and long-term relationships.

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