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Leveraging AI for Better Outcomes Across Drug Development - with Patricio La Rosa of Bayer

The AI in Business Podcast

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AI Revolution in Drug Development

This chapter explores the transformative role of AI in drug development, focusing on clinical trials for rare diseases and the identification of biomarkers. It discusses the challenges in patient recruitment and the importance of advanced methodologies, including gamification, to enhance patient engagement. The conversation highlights how segmentation data and AI-driven techniques can optimize trial outcomes and deepen insights into treatment responses.

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