There is a chicken-and-egg problem in the early days (and transitional moments) of any business: you need to earn more money in order to hire help, but hiring help is one of the only ways you can free your time to do the highest revenue-generating activities. Today I’m sharing the best investment I made in Q1 of 2022, even though it wasn’t a direct line to profitability (but pretty dang close).
🌟 3 Key Takeaways:
- Bet on yourself. You can easily become the bottleneck if you don’t invest in outside, expert help to handle areas that aren’t your key focus.
- Treating your business as a hobby will leave you frustrated. Show up for yourself by paying for dedicated space or support when you need it.
- Consistency leads to growth, and accountability helps you be consistent.
📝 Permission: To pay for accountability and consistency even before “earning” it, especially if it frees you up for bigger strategic thinking, problem-solving, and content creating.
✅ Do (or Delegate) This Next: What’s the task area you know you should delegate but haven’t yet because it feels too big, too important, or too expensive? Start exploring how you can move it from your desk to someone else’s.
📘 Books Mentioned: Free Time: Lose The Busywork, Love Your Business, Pivot: The Only Move That Matters Is Your Next One
🔗 Resources Mentioned: Podcast Production: One Stone Creative, Podcast hosting: Megaphone, Recording: Gotham Podcasting Studio Leader Toolkit
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