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193: Finding and Closing Sales with Social Media

Everyday MBA

00:00

Is Cold Calling Dead?

Traditional cold calling is becoming less and less effective every day. Using one of these other methods is less intrusive and less intimidating than either making a cold call, or receiving one if you're a buyer. Does this mean that person, person prospecting is dead? Ah, no. We have clients that we train out there that still cold call. I think we just have to figure out what what's going to work with that given buyer.

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