How to Be Authentic and Not Be Fake Authentic

When I look at your work today It it feels so authentic and that's a word that is just thrown around so casually Yeah, and it's hard because there's a lot of brands that try to manipulate through the The guys of being authentic. How do we actually be authentic and not be fake authentic?Yeah, I think for me like I was fake authentic for years And it just like I knew what it felt like to be fake to turn off the camera and then had this like You know like I just felt terrible Then the shift happened when I started writing and then specifically when I wrote Creativity for sale my first book.