3min chapter

The Next Big Idea cover image

LOONSHOTS: The Science of Generating Crazy Ideas (Safi Bahcall & Daniel Pink)

The Next Big Idea

CHAPTER

How to Foster Loon Shots

Sopy mcall says that before you can achieve a moon shot, you've got to start with a loon shot. That's his made up term for game changing ideas that are so outlandish they are immediately dismissed or written off as crazy. The lesson here is that you need to ster loon shots to make moon shots achievable. What are the conditions that foster that? Like what leaders do to foster loon shots whene f the most important things you need to do is separate your artists and your soldiers.

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