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Mastering Personal Development: Chip Wilson's Journey to Success

Business Lunch

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The Do's and Donts of Vertical Retail

The ultimate vertical business is that you make let's say you make something in a factory in Vietnam and someone in Norway and Oslo Norway orders a piece well it gets shipped right from the factory right to the person no. You can start taking all those margins rather than contracting it out now there's a lot to be saved for contracting out what you're not best in the world at but so what I was just one of the first people I think by accident because I made a bunch of product surf shorts I couldn't sell to anybody so I had to open up my own store.

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