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Scribe Media's Resurrection: How Eric Jorgenson Revived a Publishing Giant

The James Altucher Show

CHAPTER

The Control Crisis in Publishing

This chapter explores the challenges authors face with traditional publishers and emphasizes the importance of control in the publishing process. Through personal anecdotes, it illustrates the detrimental effects of poor timing and management, particularly during a finance book's launch amidst economic downturns. The conversation also highlights the evolution of Scribe Media, discussing its hybrid publishing model and addressing significant leadership failures that ultimately led to the company's unexpected shutdown.

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