LTBP #104 - Cathy MacDonald: Listening, Influence, Persuasion and Changing Minds
LTB Podcast
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The Importance of Listening
listening is sexy, let's just call it that it's sugary and sexy and I think we've just branded a new way, you've come beat her. What can we talking about listening Kathy? Are there any little almost foundational steps that we can give people that would be a nice task for them to go away?" "We could now actually go on to any YouTube's on to the YouTube site and just download something or have a look at a clip from a soap opera in particular because soap operas are always full of emotion," she says. 'If i had to say what was important what's the underlying values and beliefs and needs and wants of this person can i work that out
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