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Is There a Deeper Market for News Letters?
If you're worried about the star power of your best riters, i think you increase the number of writers it. You've seen this a little bit in the new york time yet. The teranian pages used to be very concentrated, just a few names, that's right. And now, i don't even really know, maybe there's a dozen people writing and then there's guest riters. But it's got to be also that it reduces the bargaining power of each of these individuals. So what would you do if you were the new York Times?