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SWM 2023: Creating Unforgettable Events, Decoding Your Fanbase, and Unleashing the WOW Factor with Sean “Brandman” Taylor
Modern Musician
How to Sell Merchandise Effectively
"If you can create an inbound system where people are reaching out to you, then that's almost always going to be preferable," he says. "I'm literally just appreciating and I appreciate what I just saw ... And I say, let me go support them... And I'll find something cool over there." He adds: "A lot of these people at these shows don't need new clothes".
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