Using QR Codes in a Trade Show to Get the Attention and the Press

Amanda Holmes: 90% of people at a trade show have no idea how to start asking questions. She says they look starstruck like what you're talking to me in real life I don't know what to do it's so bizarreHow we've lost the frameworks and the basic foundational principles everyone thought oh a billboardYeah that's brilliant but then I also QR code there so that I could collect people that were taking pictures and now I'm converting them because they're clicking on thatI'm getting their email and then they're buying, she says.