Machinic Unconscious Happy Hour cover image

Taylor Adkins - Beyond the Pleasure Principle

Machinic Unconscious Happy Hour

CHAPTER

The Intensity of Information

Exploring the significance of intensity in information systems and how it affects meaning, signifying power, and memory recall, using the example of smells and their ability to evoke intense memories. Also discussing the arguments against Gestaltis and their focus on form, particularly in relation to animals and the experiment involving chickens and anxiety triggered by the presence of a hawk.

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