The Smart Passive Income Online Business and Blogging Podcast cover image

SPI 733: Modern-Day Personal Branding Magic with Christine Gritmon

The Smart Passive Income Online Business and Blogging Podcast

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The Importance of Personal Branding

The chapter discusses the significance of personal branding in building trust and career opportunities. It explores the concept of personal brand as the version of oneself that lives in other people's heads and emphasizes the importance of being genuine and rooted in oneself. The chapter also highlights the significance of gaining an outside perspective, building a reputation, and aligning one's point of view with the needs of others while staying true to oneself.

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