The Big Story cover image

Ads To Burn After Reading

The Big Story

00:00

Navigating Programmatic Advertising Challenges

This chapter explores the hurdles advertisers face in targeting audiences and the creative strategies they adopt to overcome these obstacles. It also discusses the evolving landscape of programmatic advertising, particularly in the context of Philo's approach to audience engagement and the impact of AI on the industry.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app