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John Petrocelli | The Life Changing Science of Detecting Bullshit

The Unmistakable Creative Podcast

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The Bullsheter Ar Artists Use Clichets

People who are most confident about their competence are often the least competent. Bullsheter artists tend to exaggerate their own area of experts. They use proverbial clichets all the time, as though there's some sort of wisdom hidden in them. So if your audience knows as much or less, it's relatively easy to get away with,. because they're less likely to call you on b s.

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