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Combining Aggressive and Collaborative Techniques with Seth Freeman

Negotiate Anything

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Balancing Aggression and Collaboration in Negotiation

This chapter explores the balance between aggressive and collaborative negotiation techniques, emphasizing the importance of recognizing when to assert oneself while valuing cooperation. It introduces practical tools like the TTT grid and the 'golden minute', promoting respectful communication and strategic focus on significant issues. Real-world examples highlight how these innovative strategies can enhance negotiation outcomes and empower negotiators of all levels.

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