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Why You Need to Know the Desired Outcome of a Negotiation

Negotiations Ninja Podcast

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How to Solve a Problem in Six Months?

"Sales are emotional and you need to be able to understand not only the problem, but also the customer's emotional state," he says. "So understanding their emotional reaction or response to a certain environment can help dictate or give you insight into the subconscious response to the problem." He adds: "The expertise is what really counts as long as you can show them that you can solve the problem"

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